CRM Educational Course

for Professional Development


James Holland, MS, CCDS

James Holland, MS, CCDS

President & CEO

Kimber Walters, RN, BSN, CCDS, MBA

Kimber Walters, RN, BSN, CCDS, MBA

Vice President & COO

Sarah Fritzsche, CCDS

Sarah Fritzsche, CCDS

CRM Specialist

No sessions scheduled right now
Cost: $950

ATI accepts checks or money orders (payable to ATI), or credit cards.

Target Audience:

  • Directors
  • Managers
  • Marketing
  • Supply Chain Command
  • National Accounts / Contracting
  • Anyone that could benefit from device knowledge


Course Description:

  • History of CRM
  • Indications for devices
  • Fundamentals of Pacemakers, ICDs and CRT devices
  • Features that enhance patient outcomes
  • Basic Programmer Navigation
  • Aligned Service Model
  • Automation: Good and Bad
  • 70 Years Experience / Q&A


Course Objectives:

Students will be able to:

  • Understand the history of devices
  • Understand what patients are indicated for devices
  • Understand the functionality of devices
  • Understand how devices help patients
  • Understand how to improve patient outcomes
  • Understand how to navigate programmer screens


3 Days


CRM Course